---
name: al-407-build-and-update-your-small-business-website-by-describin
description: "For most owners the hard part of a website isn't knowing what they want; it's the hours in a site builder or the wait for a developer every time something changes. On Oct 29, 2026 Keepp, a link-in-bio and website builder from Thinslate Labs, let small businesses and creators build and update a site by asking the AI assistant they already use. After connecting Keepp's MCP server to Claude or ChatGPT once, an owner describes the business (a bakery with a cake menu and online orders, a salon with booking times, a coach selling a course, a guesthouse taking nightly bookings) and the assistant builds the page and returns the live link plus a link to each product, booking and form. Later edits work the same way: 'add Saturday hours', 'change the price of the large box'. Products are paid through the seller's own Stripe account, a chat answers visitors from what the page says and hands off to the owner when a person is needed, and the page can run on the owner's own domain. The prompt below…"
---

# Build and update your small business website by describing it to Claude or ChatGPT: menu, bookings, products and a contact form from one brief, then change hours and prices later in a single sentence

For most owners the hard part of a website isn't knowing what they want; it's the hours in a site builder or the wait for a developer every time something changes. On Oct 29, 2026 Keepp, a link-in-bio and website builder from Thinslate Labs, let small businesses and creators build and update a site by asking the AI assistant they already use. After connecting Keepp's MCP server to Claude or ChatGPT once, an owner describes the business (a bakery with a cake menu and online orders, a salon with booking times, a coach selling a course, a guesthouse taking nightly bookings) and the assistant builds the page and returns the live link plus a link to each product, booking and form. Later edits work the same way: 'add Saturday hours', 'change the price of the large box'. Products are paid through the seller's own Stripe account, a chat answers visitors from what the page says and hands off to the owner when a person is needed, and the page can run on the owner's own domain. The prompt below prepares the brief any AI site builder needs, so the first version is right.

## Inputs to collect first
Ask the user for anything below that they haven't already given you. Don't guess missing facts.

- Name, what we sell or do, town/area, who our customers are
- CHECK

## Instructions

Do the task below with the user's inputs in place of each [bracket].

Help me brief an AI assistant to build my business website, and check what it builds. Business: [name, what we sell or do, town/area, who our customers are]. 1) Interview me with up to 10 short questions to fill gaps: opening hours, services or products with prices, how people book or buy, delivery or service area, contact details, what makes us different, and photos I have. 2) Turn my answers into a one-page site brief: headline, 3 short sections, a list of products/services with prices, booking or order rules (e.g. lead time, deposits, cancellations), FAQ with 6 real customer questions, and the contact form fields. 3) Write it in plain words my customers use; mark any price, claim or policy I haven't confirmed as [CHECK] instead of inventing it. 4) After the site is built, give me a 10-point checklist to test it on my phone (every button, booking, payment, form email, hours, map, spelling). 5) Give me 5 one-line update requests I'm likely to need (holiday hours, new product, price change, sold out, seasonal offer) so I can paste them later.

## Safety checks (share these with the user)

- Check every figure, price and total against your own records before anything is sent, posted or booked. A person approves refunds, discounts, payments and price changes.
- Don't let AI make the final call on hiring, pay, performance or discipline. Use it to organise information, and have a person decide using criteria you can explain.
- Remove names, contact details, account numbers and other personal data the task doesn't need before you paste, and check your AI tool's data and training settings.
- Check names, dates, numbers and any claim against your own source material before you use the answer. AI can misread or invent details.
- Say clearly which parts need a person to review or approve before anything is sent, paid, posted or filed.

## About this skill

- Works with: Keepp, Claude, ChatGPT, Stripe
- Based on this real-world example: https://express-press-release.net/news/2026/10/29/1777114
- Free prompt from AgentPlaybook Real Estate: https://agentic-library.netlify.app/prompt/al-407-build-and-update-your-small-business-website-by-describing-i/
- To install in an agent that supports Agent Skills, save this file as SKILL.md in a folder with the same name as `name` above (for example in your skills directory). Install steps for Claude.ai, Claude Code, Cursor and Codex: https://agentic-library.netlify.app/skills/
