Free listing description prompt builder

Fill in the property facts and pick what you need: MLS remarks, headlines, a portal description, social posts, flyer copy or a just-listed email. You get one prompt that tells the AI to use only your facts, flag gaps as [VERIFY], stay within your character limit and follow fair housing rules. Copy it or open it straight in ChatGPT, Claude or Gemini.

What should the AI write?
Rules for

Your prompt

Next: paste the AI's answer into the fair housing listing checker, and check every fact against the listing paperwork. AI drafts, you verify.

AI drafts, you verify. You're responsible for facts and fair housing compliance. Not legal advice.

Why use this one?

Typical free toolsThis tool
FactsAI may invent featuresUses only your facts; missing details become [VERIFY: …]
Fair housingHope the AI behavesRules written into the prompt, plus a warning when your notes contain risky phrases
DisclosureNot handledStaging or edited-photo disclosure line (AB 723 / RECO)
ToolLocked to one appWorks in ChatGPT, Claude, Gemini or Perplexity

Want AI agents that do the whole job?

These tools are free and stay free. For multi-step work (listing launch, lead follow-up, transaction checklists), start with the free realtor sample.

Free realtor sampleFree$0

6 of the agents and 7 of the 38 workflows, free: Lead Follow-up (ISA), Listing Content, Open House Follow-up, Seller Updates & CMA, TC Checklist and Fair Housing Guard.

  • 6 agents
  • 7 workflows
  • Quick-start guide
  • MY-MARKET.md template
Download free (.zip)Direct download. No email needed.
Realtor AI TeamCheckout opening soon$24

9 AI agents and 38 workflows for residential agents: lead follow-up, listing content, open house follow-up, seller updates and CMAs, transaction checklists and a fair housing guard. Works with ChatGPT, Claude and Gemini.

  • 9 agents (ChatGPT, Claude and Gemini ready)
  • 38 step-by-step workflows
  • MY-MARKET.md: set up your market once
  • Fair housing and compliance guard
Checkout opening soonTry the free sample (.zip)

FAQ

Why use a prompt builder instead of an AI listing generator?

Most agents already use a general AI tool. NAR's 2026 Technology Survey found 91% of members who use AI use ChatGPT. A good prompt gets you most of a paid generator's quality in the tool you already have, with your own fair housing rules and character limit built in.

Will the AI make up features?

It can. That's why the prompt tells it to use only your facts, write [VERIFY: …] when something is missing and list every fact it used so you can check it against the listing paperwork.

Does it handle virtual staging disclosure?

Yes. Tick “virtually staged” or “digitally altered” and the prompt adds a disclosure line: California's B&P §10140.8 (from AB 723) for US listings, or a RECO-style label for Ontario.

Is the prompt fair housing compliant?

The prompt tells the AI to describe the property, not the people, and lists the rules. AI can still slip, so run the result through the free fair housing listing checker and read it yourself before you publish.

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More free real estate tools

Fair Housing Listing CheckerPaste listing remarks or an ad. Risky phrases are highlighted, each with the rule behind it and a safer rewrite. US and Ontario rules.Open House Follow-Up GeneratorTurn your sign-in notes into a personal follow-up email and text in seconds, with CASL/TCPA and fair housing reminders built in.RECO AI guidance checklistRECO's Oct 2026 AI guidance turned into a checklist for Ontario agents.

Real estate AI agents by role → · All free tools →

This is a Pro feature

The tool itself stays free. Pro unlocks the Pro tool features plus every prompt in the library and the weekly additions.