Real Estate AI Agents

Write.homes alternative: free AI tools for realtors

By AgentPlaybook Real Estate · Updated · Sources checked October 24, 2026

Write.homes is a paid AI tool for real estate marketing. If you want something free to start, or something that also covers lead follow-up, seller updates, transactions and compliance, here is an honest comparison using Write.homes's own published pricing.

Pricing compared

Write.homesOur free options
Free option14-day free trial, no credit card; a free listing generatorFree browser tools, free prompts and a free 6-agent download; no account
Paid plansAgent Essentials $25/mo (500 AI credits), Team Accelerator $250/mo, Brokerage $1,500/mo; annual saves up to 33%Paid kits $19 to $29 one-time; checkout opening soon
Listings and social captionsYesYes (free prompts and Listing Content agent)
MLS integration, CRM sync, analyticsYes (CRM sync and analytics on Team and Brokerage)No integrations; copy-paste into your own tools
Transaction checklist, seller updates, fair housing guardFair-housing-safe writing is advertisedYes, in the free sample, plus a free fair housing checker
Canada / Ontario (RECO) guidanceNot covered on its pricing pageRECO checklist

Write.homes pricing from Write.homes pricing page, checked October 24, 2026. Prices and features change; check their page before deciding.

When Write.homes is the better choice

When our free tools fit better

Free AI tools for realtors (no signup)

Fair housing listing checkerPaste a listing or ad. Flags risky words for US and Ontario rules, with safer swaps. Runs in your browser.Open house follow-up generatorTurn your sign-in sheet into same-evening texts and emails, split by visitor type.Listing description prompt builderFill a short form, get a strong prompt for ChatGPT, Claude or Gemini with fair housing rules built in.RECO AI guidance checklistOntario's October 2026 AI guidance as a printable checklist for agents and brokerages.

Free AI agents

Listing Content Agent

Writes MLS public remarks, a portal blurb and headlines from your verified walkthrough notes, with a built-in fair housing phrase scan.

In the free sample
Lead Follow-up Agent (ISA)

Drafts the first reply to a new buyer lead and the qualifying questions, using only your facts, with consent and fair housing guardrails. The full team adds 5 more lead workflows.

In the free sample
Open House Follow-up Agent

Sorts a sign-in sheet into same-evening personal follow-ups for buyers, neighbours and agents, with no-steering guardrails.

In the free sample
Seller Updates & CMA Agent

Explains a CMA to a seller in plain language with no valuation promises. The full team adds pricing talks and weekly seller reports.

In the free sample
Transaction Coordinator Agent

Turns the dates you give it from an accepted offer into a dated deadline checklist, without interpreting contract terms.

In the free sample
Fair Housing & Compliance Guard

Checks listings, posts and emails for fair housing risk words, steering and brokerage disclosure, and holds your team's what-AI-must-never-do rules.

In the free sample

Download the free sample (.zip)

Get the agents

Free realtor sampleFree$0

6 of the agents and 7 of the 38 workflows, free: Lead Follow-up (ISA), Listing Content, Open House Follow-up, Seller Updates & CMA, TC Checklist and Fair Housing Guard.

  • 6 agents
  • 7 workflows
  • Quick-start guide
  • MY-MARKET.md template
Download free (.zip)Direct download. No email needed.
Realtor AI TeamCheckout opening soon$24

9 AI agents and 38 workflows for residential agents: lead follow-up, listing content, open house follow-up, seller updates and CMAs, transaction checklists and a fair housing guard. Works with ChatGPT, Claude and Gemini.

  • 9 agents (ChatGPT, Claude and Gemini ready)
  • 38 step-by-step workflows
  • MY-MARKET.md: set up your market once
  • Fair housing and compliance guard
Checkout opening soonTry the free sample (.zip)
Listing Agent AI AgentsCheckout opening soon$19

For listing agents: a pre-listing package, a listing presentation built only from your real numbers, a seller net-proceeds estimate with every line shown, a disclosure information checklist the seller completes themselves, a home-prep priority list on a budget, an MLS data check against source documents, showing-feedback summaries, a neutral multiple-offer comparison, and a respectful expired-listing letter. It complements the Realtor AI Team (listing descriptions, CMA explainer, price changes and seller updates live there) and repeats none of those workflows.

  • 3 agents, 9 workflows (3 in the free sample)
  • Claude skill, ChatGPT project setup and plain prompts per agent
  • One-time price, USD
Checkout opening soonTry the free sample (.zip)

FAQ

How much does Write.homes cost?

Its pricing page lists Agent Essentials at $25 a month, Team Accelerator at $250 and Brokerage at $1,500, with a 14-day free trial (checked October 24, 2026).

What is a free alternative to Write.homes?

Our free browser tools and the free realtor sample, which runs in ChatGPT, Claude or Gemini.

Does this integrate with my MLS or CRM?

No. Our agents are copy-paste and run in your AI chat tool. If you need integrations, Write.homes is the better fit.

Related real estate pages

AI tools for real estate agentsWhat to use for each job, free firstFair housing words to avoidRisky phrases and safer swapsAI for listing agentsListing launch, CMA talk, seller updatesAI lead follow-up (ISAs)Speed to lead, cadence and consentClaude for real estate agentsSetup, project prompt, guardrailsAI for realtors in CanadaCREA, RECO, CASL and PIPEDA basics

AI drafts, you verify. You're responsible for facts and fair housing compliance. Not legal advice: check your brokerage, MLS, regulator and a lawyer for your market.

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