Get fresh ad ideas sent to you every morning for approval: an AI agent reads yesterday's ad and store data, studies ads from other brands, writes creative briefs and drafts static ads, and sends them to Slack for your yes or no before anything runs: AI agent prompt
Perplexity's customer story on Get Maine Lobster, a US seafood delivery company founded by Mark Murrell, describes a pilot of Perplexity's agent platform Computer as a marketing 'command center'. Every morning it analyzes Meta and Shopify data, learns the brand's value propositions and visual style, and studies existing Meta ads across ecommerce, not just direct competitors, for campaign ideas. Through the day it generates ad ideas, writes creative briefs and makes static ads, sending them to Mark in Slack for review, and connects with Higgsfield AI for video ads. Run side by side with the brand's usual non-AI ads, the AI campaign got 63% higher return on ad spend while spending 2.1x as much, bringing in 3.5x the revenue, and micro-testing creative variations (avatars, outfits, settings, colours) found ads with 14% lower acquisition cost. When orders outstrip lobster supply, it also updates arrival dates to when enough stock will be in. These are one company's pilot results, reported by the vendor.
The prompt
1. Each morning, export yesterday's ad results (spend, clicks, sales or leads per ad) and your top-selling products or listings. 2. Ask your AI assistant: "Here is yesterday's data and a one-page note on our brand (what we sell, why people buy, our look and tone). Which ads are working and why? Then look at 5-10 ads from other businesses selling to similar customers [paste or describe them] and suggest 5 new ad ideas." 3. For the 2 best ideas: "Write a short creative brief for each (audience, hook, offer, visual, call to action) and 3 versions that change only one thing (setting, person, colour or headline)." 4. Make the images in your design tool, post them to a Slack channel or your notes, and approve or reject each yourself. Nothing goes live without your yes. 5. Run approved versions as small tests against your usual ads and compare cost per sale or lead after a week. 6. Keep claims honest: no prices, availability or results you can't back up.
Fill in the blanks, then copy
This prompt has 1 [bracket] to fill in. Type your details below and the prompt updates as you go. Your answers stay in this browser and are reused on other prompts with the same blanks. Nothing is sent to us.
Example values are fictional, just to show how a filled-in prompt reads. Replace them with your real details.How to use it
- Copy the prompt above.
- Replace every [bracket] with your own details (use the fill-in-the-blanks box above, which remembers your answers for the next prompt).
- Paste it into Perplexity Computer or ChatGPT/Claude, Meta Ads Manager, Shopify or your sales data and review the answer before you use it.
Works with: Perplexity Computer or ChatGPT/Claude, Meta Ads Manager, Shopify or your sales data, Slack, an image or video tool
Real-world example: perplexity.ai/hub/customers/get-maine-lobster
Before you use it: what to check
Already built into this prompt
- Make the images in your design tool, post them to a Slack channel or your notes, and approve or reject each yourself.
- Run approved versions as small tests against your usual ads and compare cost per sale or lead after a week.
Check yourself
- Check every figure, price and total against your own records before anything is sent, posted or booked. A person approves refunds, discounts, payments and price changes.
- Remove names, contact details, account numbers and other personal data the task doesn't need before you paste, and check your AI tool's data and training settings.
- Read and edit the draft before it reaches a customer or goes public. If you later automate this prompt, start with "draft and notify me", not "send automatically".
- Check names, dates, numbers and any claim against your own source material before you use the answer. AI can misread or invent details.
Using an AI agent? Download this prompt as a SKILL.md agent skill with these checks built in, or get the .zip for Claude.ai. How to install skills.
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