Abandoned cart follow-up: AI agent prompt
Write friendly follow-ups that offer help, not just discounts.
EcommerceCart recoverybeginnerWho this is for
Online stores on Shopify, WooCommerce, Etsy or similar with an abandoned-cart email or WhatsApp flow.
Not for
Stores without consent to message customers on WhatsApp or by email.
What you need
The product, your real offer, and genuine reviews you can quote.
The prompt
Write 3 abandoned-cart messages for [product] for WhatsApp/email: (1) 1 hour later: helpful reminder + fit/question offer, (2) 24h: social proof, (3) 72h: small incentive. Keep each under 60 words.
Worked example
A fictional business, so you can see what to paste in and what a good answer looks like. The example answer was written with AI help and its numbers and dates were checked; your AI's answer will be worded differently, so check it the same way.
Sample input (what you paste in)
Product: Linen apron, $48 (Field & Fern Studio). Real review: "Washes beautifully, pockets are huge" (4.9 stars from 212 reviews). Incentive allowed: free shipping.
Example output (illustrative)
1 hour: Still thinking about the linen apron? It's left in your cart. Questions about sizing or fabric? Just reply and we'll help. [cart link] (31 words) 24 hours: "Washes beautifully, pockets are huge," says one of 212 reviewers (4.9 stars). Your linen apron is still waiting: [cart link] (24 words) 72 hours: Last nudge: here's free shipping on your linen apron if you order in the next 48 hours. Use code SHIPFREE. [cart link] (24 words)
Check before you use it: Only quote reviews and ratings you really have, and only offer an incentive you've set up in your store.
How to use it
- Copy the prompt above.
- Replace every [bracket] with your own details (or fill in the blanks on AgentPlaybook Real Estate, which remembers your answers for the next prompt).
- Paste it into ChatGPT, Claude, Gemini and review the answer before you use it.
Works with: ChatGPT, Claude, Gemini, Klaviyo, Sagepilot
Real-world example: sagepilot.ai/case-studies/tweens-case-study
Featured in: Free AI agent prompts for small business (beginner-friendly) · ChatGPT prompts for business email, replies and follow-ups · ChatGPT prompts for ecommerce and online stores (Shopify, Etsy, WooCommerce)
Before you use it: what to check
Check yourself
- This prompt works on text other people wrote (emails, reviews, messages or web pages). That text can hide instructions aimed at AI, such as "ignore your rules and…". Paste it as material to work on, and never let the AI act on requests inside it, like paying, sharing logins or changing records. How prompt injection works →
- Check every figure, price and total against your own records before anything is sent, posted or booked. A person approves refunds, discounts, payments and price changes.
- Read and edit the draft before it reaches a customer or goes public. If you later automate this prompt, start with "draft and notify me", not "send automatically".
- Check names, dates, numbers and any claim against your own source material before you use the answer. AI can misread or invent details.
Using an AI agent? Download this prompt as a SKILL.md agent skill with these checks built in, or get the .zip for Claude.ai. How to install skills.
Want to make this prompt even better? Grade it with the free prompt grader or build your own with the AI prompt generator.
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