Let a support agent arrange returns without an order number: match the customer, verify identity, and adapt tone by brand and region so humans only take the tricky cases: AI agent prompt

Sierra's customer story on Next, the British fashion retailer operating across 83 countries, describes an AI agent that went live in six weeks on two high-volume use cases. The agent handles complex arrange-return queries, automatically matches customers without requiring order numbers, and manages identity verification. It adapts to regional preferences and brand voices across labels such as Gap, Victoria's Secret, and Fat Face as Next expands languages and processes with sales growth. Sierra reports Next's team emphasizing how far the agent can go while keeping a professional, helpful, friendly tone. Metrics beyond time-to-live are qualitative in the public story.

Customer SupportOrderless arrange-return retail agentintermediate

The prompt

Design an arrange-return agent for my retail stack. Brands/regions: [list], channels: [chat/voice/WhatsApp], systems: [OMS, identity, returns portal]. Rules: never invent an order; verify identity before address or payment changes; escalate damaged-item disputes and fraud flags to a person. 1) Write the flow: match customer without order number → verify identity → confirm eligible items → book return → confirm label. 2) List data fields the agent may read vs write. 3) Draft brand-tone variants for [2 brands]. 4) List 10 escalation reasons. 5) Propose a 6-week rollout checklist and success metrics (containment, CSAT, identity-fail rate). Do not process a real return in this chat.
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Works with: Sierra (or similar customer AI), ChatGPT, Claude, your OMS/returns systems

Real-world example: sierra.ai/customers/next

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